Don’t miss these amazing offers on Fred Perry footwear! Hi everyone! New in at GetTheLabel are a selection of both men’s and women’s footwear to ensure you stay on trend this season-without paying the massive designer price tags! Save £35 on these Fred Perry White Crossfire Velcro trainers RRP: £59.99 … Continue reading
Brand new and exciting product from Crucial
Promote Crucial’s brand new SSD and you could earn 7% commission on every sale! Hi Everyone! This week, the leading global brand of Micron technology, Crucial, have launched their new and exciting product within their SSD’s range. SSD’s are Solid-State Drives which are flash-based instead of the conventional magnetic hard … Continue reading
The incrementality of cashback sales
A previous post addressed why the question of incrementality is often applied to the affiliate channel. This edition, specific to cashback affiliates, shows how you can go about finding out if sales attributed to these partners are ones you would have gotten anyway. Why should I offer cashback? What if … Continue reading
Can Top Cashback Claim a Slice of the American Pie?
We’re delighted to hear that our friends over at Top Cashback have launched in America today. When Top Cashback launched in the UK, it was the only cashback site to give 100% of its commission back to the consumer – a very attractive USP. No admin fees, no joining charges … Continue reading
Get the Dress! Only £4.99 at GetTheLabel, plus FREE DELIVERY!
GetTheLabel is famous for its fantastic bargains and this one might just be the best one yet. This Clubl dress has an RRP of £12.99, gut you’ll get it for just £4.99 at GetTheLabel! AND, you can get free delivery when you use the code PETE4. Please note, free delivery … Continue reading
Be Among the First to See GetTheLabel’s Brand New TV Ad!
GetTheLabel’s brand new TV hits your screens tomorrow – check it out here first! GetTheLabel TV Ad The ad is hugely appealing to the target market, with urban music, young actors and top brands at discount prices.
Achieving your objectives within the affiliate channel
The primary objective of the majority of affiliate campaigns will generally be to maximise revenue. However, the affiliate channel can (and should) effectively be utilised to fulfil secondary objectives too. In this post we demonstrate just a couple of examples of how we can segment affiliates based on their promotion … Continue reading
Crucial New SSD Offer: 10% off all M4 SSD’s
Crucial UK and Crucial France Make sure you take advantage of the latest offer from Crucial UK and Crucial France giving your customers 10% off all M4 SSD’s until Friday 28th October. 10% off all M4 SSDs, worldwide on Crucial.com Expiry date: 28th October 2011 Commission: 7% T&C for the … Continue reading
Just How Incremental Are Sales Driven by the Affiliate Channel?
One of the key themes running through the A4U Expo 2011 was the question of incrementality of sales driven by the channel. It’s not a challenge faced only by the affiliate channel – the question of incrementality can be applied to almost every route to market. For example: If my … Continue reading
Affiliate Conference Tips
Jen and I arrived back to Glasgow from the A4U Expo, full of ideas and strategies to take to our clients and improve our programmes. Here are our 5 tips about how to get the most out of the A4U. 1) Pre arrange meetings before the event – … Continue reading